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IAA Experience Format for Visitors
IAA ADAS & Telematics
Experience ADAS and telematics systems in action!
See innovative vehicle technology in action: Today’s vehicles are equipped with powerful software and intelligent hardware that support drivers while also providing valuable data for fleet management. Together, these technologies make vehicles safer, more efficient, and more transparent in day-to-day operations—and at IAA TRANSPORTATION, you can experience these innovations firsthand.
As part of the IAA Experience, you’ll have the opportunity to see these technologies in action from a total of 5 different exhibitors. Visit demonstrations at various locations along Expo Boulevard and gain practical insights into the latest ADAS and telematics solutions. For the first time, you’ll also be able to experience autonomous robovans without a driver’s cab.
Information about participating exhibitors and vehicle models is available in the official IAA TRANSPORTATION app.
See innovative vehicle technology in action: Today’s vehicles are equipped with powerful software and intelligent hardware that support drivers while also providing valuable data for fleet management. Together, these technologies make vehicles safer, more efficient, and more transparent in day-to-day operations—and at IAA TRANSPORTATION, you can experience these innovations firsthand.
As part of the IAA Experience, you’ll have the opportunity to see these technologies in action from a total of 5 different exhibitors. Visit demonstrations at various locations along Expo Boulevard and gain practical insights into the latest ADAS and telematics solutions. For the first time, you’ll also be able to experience autonomous robovans without a driver’s cab.
Information about participating exhibitors and vehicle models is available in the official IAA TRANSPORTATION app.
Overview of Participating Exhibitors
The booths of the participating exhibitors are located at the cargo bike course in Hall 13. Here, you can access the cargo bikes and get tips from the experts before taking them for a test ride.
Demonstration
Here’s how you can attend a demonstration:
Visit the respective exhibitor’s booth
Visit the exhibition area of your preferred exhibitor.
Visit the respective exhibitor’s booth
Visit the exhibition area of your preferred exhibitor.
Ask the exhibitor about a demonstration
At your preferred exhibitor’s booth, ask about attending a demonstration.
Ask the exhibitor about a demonstration
At your preferred exhibitor’s booth, ask about attending a demonstration.
Experience the demonstration
A member of the exhibitor’s staff will escort you to the nearby parking area where the demonstration begins, and you can take part from there.
Experience the demonstration
A member of the exhibitor’s staff will escort you to the nearby parking area where the demonstration begins, and you can take part from there.